By Nairaland Forum Timilehin Bello, 25, is the Chief Executive Officer of Media Panache, a public relations and digital marketing firm. In this interview with FEYISAYO POPOOLA, he says though there may be challenges, he finds fulfillment as an entrepreneur
Tell us about Media Panache.
Media Panache Nigeria is a public relations and digital marketing firm founded in 2016. We serve both individuals and organizations in community, government, and media relations.
How did it start?
The company’s journey has been quite a riveting one. I founded Media Panache in March 2016 shortly after exiting my previous place of work. With the ample knowledge I had procured in the field, I visualized and put together a PR agency with a young and vibrant team that would exert unique approaches in the execution of creative PR ideas.
We initially started on a WhatsApp group, attending to clients and setting projects in motion thereon – before moving into an office space situated in Ikeja, Lagos.
What motivated you to start up your own business?
My passion is the driving force behind the company’s existence. I built it upon my passion. Also, I identified a number of things the Nigerian PR industry is currently lacking and one of my long-term goals is to provide long-lasting solutions – hence, making a formidable impact on a general scale.
How much was your initial capital and how did you raise it?
My initial capital was about N200, 000. It was a challenging moment as I had just left my previous place of work – making the conscious decision to float my own company, and knowing apparently, the amount might not suffice.
However, with the unyielding support, love and encouragement from my loved ones, I was able to pull through, and the rest is history. This serves as a reminder that one shouldn’t be easily discouraged from actualizing set goals – not even by financial constraints.
What was your work experience prior to starting your business,?
I worked as a public relations executive at Black House Media from 2014 to 2016. There, I was entrusted with the responsibility of responding to clients’ briefs. I was responsible for evolving strategic PR plans to address their needs and meet their set goals and objectives through the execution of carefully prepared plans.
Do you find fulfillment in what you do?
Absolutely! Nothing supersedes passion in regards to professionalism. PR has always been my ingrained passion. I find the entire spectrum incredibly gripping and Read More
Source:: Nigerian Chatter